Fast-track double-digit business growth with Managed SPE
Managed SPE engineers hyper-efficient sales environments for dramatic organizational growth.
We achieve this growth by restructuring your organization’s front-of-house–everything from promotions and sales to customer service and field support– to free your salespeople from non-critical selling activities so they can focus exclusively on what matters: winning new business.
The methodology that drives Managed SPE is based on Justin Roff-Marsh’s award-winning business book, The Machine: A Radical Approach to the Sales Function
Our radical approach
Operations owns revenue.
Sales wins new business.
Many businesses trap salespeople in an impossible juggling act: lead generation, prospecting, account management, customer service, issue resolution, solution design, quoting, and new business development. This forces salespeople to oscillate between business development and fulfillment-related activities — resulting in a highly variable and unpredictable flow of sales that hinders organizational growth.
Our radical idea is that Operations should be responsible for revenue, and Sales should focus exclusively on new business. By revenue, we mean all those repeat transactions from existing customers that you don’t need to win every time; you just need to do a good job of processing them efficiently.
Sales pursues new business
Salespeople receive a daily queue of qualified opportunities generated by a dedicated promotions team. Their sole focus: convert these opportunities into sales.
Ops handles everything else
Operations takes ownership of revenue through a specialist support team handling customer service, repeat orders, issue resolution, data entry, solution design and all other sales-related technical activities. This frees salespeople to sell.
Real-time visibility
Centralized management provides real-time visibility across both Operations and Sales pipelines, creating perfect alignment throughout your organization.
Key benefits of Managed SPE
Predictable growth
Scale faster with our proven, repeatable system implemented by companies across different industries and five continents.
More selling conversations
Our team-based approach generates and manages significantly more selling conversations than traditional models without requiring more salespeople.
Perfect alignment
Synchronize Sales, Promotions, and Operations around one common goal: maximizing sales while minimizing friction.
Team-based approach to sales
Replace dependency on individual superstar performers with a systematic approach that consistently delivers results.
Accelerated pipeline
Move opportunities through your funnel with precision and speed. Handle 3-5X more opportunities with a smaller, more focused sales team.
Designed for B2B
Built specifically for technical, high-value B2B sales environments where traditional sales models consistently underperform.
We take care of all the mechanics and build you a fully resourced and scalable sales model so your organization can get on with what it does best — sales, delivery and the pursuit of high-value deals!
Powering organizational growth through end-to-end sales support
We build the engine that drives organizational growth by designing, building, and supervising the entire sales support function – from promotions and inside sales to customer service, design engineering and field support.
Sales
We help your salespeople win new business
We DRIVE GROWTH by making sure your sales team has significantly more sales conversations than what your competitor’s salespeople do. In practice, this means restructuring the organization so that any selling activity that isn’t a selling conversation is removed from salespeople and performed elsewhere.
Customer service
We build best-in-class customer service teams
We DRIVE GROWTH by building a best-in-class customer service team that makes transactions effortless. The pay-off is huge. First, you get an incremental increase in business as customers find it easier to transact with you. Second, you get the ability to scale up your sales team’s volume of meaningful selling interactions because salespeople are no longer involved in customer service tasks.
Marketing
We create effective marketing campaigns
We DRIVE GROWTH by creating attention-grabbing promotional campaigns that fuel your sales pipeline. We will work with your ‘brains trust’ to develop promotional campaigns that capture market attention and generate a consistent flow of sales opportunities.
Design engineering
We improve the performance and speed of your design engineering team
We DRIVE GROWTH by integrating design engineering with sales for better conceptual design and dramatically faster turnaround times. Typically, this means building a crack team of design application engineers within the larger engineering team who do nothing but work with sales to provide fast concept design and pricing for customer RFQs.
Performance monitoring
We give you organization-wide visibility
We DRIVE GROWTH by giving your departments real-time visual feedback on the value they are generating. Our cloud-based dashboard is designed to provide a real-time visual display for operators in marketing, sales, customer service, and other departments for ongoing monitoring of performance against the agreed KPIs.
Operations
We improve service quality and revenue-generating activities
We DRIVE GROWTH by continuously monitoring and improving your entire front-of-house operations for ongoing business growth. We will help train and mentor the individuals involved in your sales support function to achieve optimal performance. This includes customer service, promotional coordination, field scheduling, field specialists, inside sales, and CRM administration and support.
Operational clock speed
We increase your organizational clock speed
We DRIVE GROWTH by increasing the clock speed of the entire organization, department by department. All else being equal, an organization with a faster clock speed is more profitable and grows faster. It consumes less capital, holds less inventory, and harvests greater economies of scale.
We doubled our top-line revenue
We doubled our top-line revenue in the year following our implementation of The Machine and are applying these same concepts to an international company we just acquired and seeing the same sort of gains in effectiveness.
Aubrey Meador
President of ARCA
28% revenue growth in just 12 months
Justin Roff-Marsh’s ‘The Machine’ challenged our entire approach to sales. After implementing his framework, we increased qualified sales conversations by 45% and saw a 28% revenue growth in just 12 months.
Sarah Reynolds
CEO, Precision Manufacturing Solutions
Pay by the month. No minimum term. No exit fee.
We have deliberately kept our Managed SPE fee agreement simple and risk-free. You receive everything needed to transform your sales function for one flat monthly fee—with no minimum term and no exit fees. Continue only as long as we keep delivering value.
Net zero cost
For mid-sized or larger business, the net cost of Managed SPE is typically less than your current expenses.
Your service provider expenses will go down
Managed SPE replaces multiple existing providers (CRM support, designers, copywriters, recruiters, sales trainers, dashboard applications etc.).
Your sales-related expenses will go down
Our re-engineered sales environment requires fewer field salespeople, fewer regional offices, and a leaner management structure.
All this for less than the cost of a mid-level manager
Access our entire team of sales and marketing experts for less than the monthly cost of one mid-level manager—with zero lock-in commitment.
Interested in learning more?
Free downloads
Simply fill out the form below and you will get both books FREE as an instand PDF download
We respect your privacy and will never share your information. We will email you periodically but you have the right to opt-out. Prefer not to share your email? Purchase these books on Amazon instead. Search Justin Roff-Marsh → The Machine → An Ode to Speed or visit his Amazon office page