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Accounting firm abandons time-and-material billing and converts practice to factory: team morale and customer satisfaction up!

Case study: Bas Sol, Perth (Australia) If you are a professional-services firm – or if you track and bill time – I think you’ll find this video very interesting. It’s an interview I conducted just before Christmas with Rosie Davidson, the CEO of Bas Sol, a Perth (Australia) based accounting and bookkeeping firm. I must“Accounting firm abandons time-and-material billing and converts practice to factory: team morale and customer satisfaction up!”

Two new client interviews online now

I just posted two more client interviews to our YouTube channel: http://www.youtube.com/user/BallistixAU You’ll find an interview with Patricia Smith (Albert Smith Signs), who have recently seen a dramatic uplift in sales, and one with Charley Courey (9Wood), who relates how Ballistix have helped them to stabilize a previously chaotic project environment.  

You guys took a good business and you transformed it into an absolutely outstanding one

Gavin Ross is one of those special people who seems never to be short of energy. Today, however, he is particularly animated. He’s relating the story of how, with the assistance of Justin Roff-Marsh Advertising (now Ballistix), he has shifted his business’s growth into overdrive. “Consider this,” he says – in an effort to justify“You guys took a good business and you transformed it into an absolutely outstanding one”

How a second-hand promotional strategy helped a Sydney gym owner acquire 34 new members in a single week!

America Online and Body Express. At a glance, they mightn’t appear to have a lot in common. America Online (AOL) is the Internet service provider that recently acquired Time Warner – the world’s biggest media company – in a $US165 billion deal. And Body Express is a boutique gymnasium, in Sydney’s Bondi Beach. Look behind“How a second-hand promotional strategy helped a Sydney gym owner acquire 34 new members in a single week!”

How the Hudson Institute turned its hyper-efficient sales process into a sustainable competitive advantage

"Incredulous. "Yep, that’s the best word for it", concedes Phil McGann. Phil is struggling to describe the reaction of fellow financial planners when he explains how things work at the Hudson Institute. "When they find out that our financial planners perform 8-9 consultations a day … that these consultations are all conducted over the telephone“How the Hudson Institute turned its hyper-efficient sales process into a sustainable competitive advantage”

Results: food manufacturer multiplies sales and rate of market penetration

A while back, a few subscribers expressed interest in hearing stories and results from the field. Well, we just finished a project with manufacturer of food products (sold through supermarkets, convenience stores, pharmacies, etc) and the results have been both interesting and indicative of our methods. This manufacturer has a team of salespeople, distributed across Australia.“Results: food manufacturer multiplies sales and rate of market penetration”